Retail Projection Mapping

3D tech is opening up a world of possibilities for retail brands

The Projection Mapping technique allows brands to showcase their products as real-life canvases with high-impact Motion Graphics and Animation. This helps to explore product characteristics, brand positioning, and highlight campaign stories.

Digital content is already being used to expand consumer experience, with interactive displays responding to the audience’s choices. Through augmented reality, it is really easy to preview how different clothes would go together or how customized products would look before they are produced.